JUST hours after curvy CAROL VODERMAN won the coveted Rear of the Year award her Countdown replacement RACHEL RILEY showed she was not to be outdone by pulling on one of the sexiest dresses ever seen on the show.
The 34D 25-year-old's skin-tight frock left little to the imagination as she demurely went about her TV day job of acting as the afternoon show's sexy co-host with JEFF STELLING.
And if the plan was to win over a new army of fans then it worked spectacularly.
Twitter and Facebook were red hot within minutes of the show being aired on Thursday.
One Twitter user said: “Move over Vorderman there's a new babe with brains in town.”
Another added: “Wow, it's like a 'Miss Jones you're beautiful moment' … but 1000 times hotter!'
Presenter Rachel Riley graduated in mathematics from Oxford University.
Her predecessor Carol Vorder man yesterday won the annual Rear of the Year award.
The 50-year-old said: 'I am really surprised and flattered to get this award, particularly at this stage of my life.”